At a time when we are looking for more ideas to generate income, intentionally removing a chunk of our revenue stream doesn't seem like good business.
I'd also be curious to know how many fans in the shirt buying population want a sponsorless option because I'd imagine that, kids being kids, most of them want a kit that looks exactly like the one the players are wearing' sponsor and all.
I'm not against it, but I'd need to see a breakdown of the financials before I was in favour of it.
One thing is for sure, and that's you won't make the up the gap in revenue by upping their price.